New Business Strategy - Integrated Insight
Helping organizations outbehave the competition through insights & analytics
new business strategy, business optimization, research and consumer insights, joni newkirk
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New Business Strategy

Market Assessment

Leveraging existing research, market facts, and competitor analysis to size a market’s potential.

Strategy Design

Creating breakthrough strategies to drive from idea to execution.

Capacity Planning and Optimization

Ensuring product specifications are consistent with consumer expectations, and sufficient capacity exists to accommodate demand.

Concept Testing

Leading with the consumer through custom research to measure appeal, interest, intent, and willingness to pay.

Demand and Revenue Forecasting

Predictive analytics through proprietary models, calibrating overstatement and identifying upside opportunity.

Pro forma Development

Financial modeling to determine overall project feasibility.

  • Sort Portfolio:
  • All
  • Capacity Planning and Optimization
  • Concept Testing
  • Demand and Revenue Forecasting
  • Market Assessment
  • Pro forma Development
  • Strategy Design

Universal Parks and Resorts

St. Croix, U.S. Virgin Islands

Merriweather Park at Symphony Woods

Spaceport America

Polynesian Cultural Center

Audubon Nature Institute

Carnival Corporation

Enchanted Kingdom

Fantasy of Flight

Foundation Partners

Lowe’s Home Improvement

Marilyn Monroe Spas

Virgin Voyages

Baha Mar Resort

Six Flags Inc

Sea World Parks & Entertainment

Rocky Mountaineer

Palace Entertainment

Darien Lake Theme Park and Resort

Colonial Williamsburg

Clearwater Marine Aquarium

Merlin Entertainments

Royal Caribbean Cruise Line

Kennedy Space Center

StoryCare

Atlanta Falcons

Related China

BC Foley

V3E Global

Warner Brother’s Studio Tour

New York Botanical Garden

LA Zoo

AlabamaWorks!

LaGuardia Airport

480 Holdings

Hospital Corporation of America

TopGolf

Tavistock Corporation

Accesso

Village Road Show