What We Do

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Get it right the first time.

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Leverage untapped opportunities.

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Lead with the consumer.

Serving Brands Worldwide

Integrated Insight helps public, private, and not-for-profit companies reach their full potential.

Featured Testimonials

Unlike many other consultants, the team at Integrated Insight has walked in my shoes. They know what it takes to drive change in an organization.
They are great thought partners.

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Ed Baklor, Former Chief Commercial Officer
LaGuardia Airport
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Integrated Insight is one of my most trusted partners. They are my go-to team anytime complex analysis, research or pricing assessments are required. If I were Sherlock, they would be my Watson.

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Denise Godreau, Former Chief Brand & Innovation Officer
Holiday Inn Club Vacations
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Innovating Forward

We partner with best-in-class experiences to provide analytics support, ensuring a customer-focused experience from beginning concepts to design.

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Optimizing Revenue for Major Theme Park Clients

For over a decade, Integrated Insight has provided consulting and research services for major theme parks worldwide. Our primary focus is on demand generation; strategic and promotional pricing; and channel management. Efforts have included ongoing strategic advisement and consultation under a multi-year retainer; numerous pricing research studies; assessment of channel distribution strategy; research to determine incrementality of promotional offers; pricing for food and beverage and merchandise; and pricing for ancillary services. Pricing projects have consistently delivered double-digit improvement in net income through holistically evaluating the operation and pricing where consumers place value.

simulation modeling wayfinding design
Simulation Modeling
Insightful Wayfinding Design with AI-Based Simulation Modeling

Simulation provides architects, designers, and key stakeholders with a powerful tool to test and refine wayfinding designs, which results in an improved user experience and optimized design.

simulation modeling wayfinding design
simulation modeling wayfinding design
Simulation Modeling
Insightful Wayfinding Design with AI-Based Simulation Modeling

Simulation provides architects, designers, and key stakeholders with a powerful tool to test and refine wayfinding designs, which results in an improved user experience and optimized design.

simulation modeling wayfinding design

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Marketing strategies to drive growth

Fundamental Marketing Strategies to Drive Business Growth

A thoughtfully designed marketing strategy can shape brand image, build brand equity, and boost profit. This article will explore the fundamentals of a strategic marketing approach to improve outcomes.

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Theme Park Food

Optimizing Revenue Potential with Ancillary Pricing: Theme Park Food and Beverage Case Study

Discover how a major theme park achieved a 20% boost in EBITDA by optimizing food and beverage pricing strategies.

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Agent-Based Simulation in the Themed Entertainment Industry: Enhancing the Guest Experience with Predictive Analytics

Simulation and AI technology enable designers to test experiential designs, improve operational efficiency, and ensure health and safety protocols.

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How Can We Help?

Schedule a free consultation to discuss your business needs.

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