Airbus

airbus capacity planning research data integrated insight

Airbus was in the process of developing a visitor’s center at their manufacturing plant in Mobile, AL and retained Integrated Insight for forecasting and capacity planning. Attendance and key visitation metrics were estimated leveraging market and competitive information. Capacity requirements were established based on overall attendance and when demand was expected to materialize (both transient and group guests).

Services: Research, Capacity Planning, Attendance Forecasting