Hersheypark – Case Study

As part of future park development, Hersheypark was redesigning the front entrance and arrival processes to ensure the operational design and hardware/software will provide a great guest experience as well as meet the needs of back of house systems and security. Integrated Insight conducted a benchmarking exercise to identify viable technology solutions for ticketing, magnetometers, and biometric solutions, and developed capacity planning requirements for each component of the guest entry sequence. In addition, a playbook was established to guide operations through various levels of demand.


Industrial Engineering